A Logo that Lends Itself to Location: Hidden Lake Lodge

A Logo that Lends Itself to Location: Hidden Lake Lodge

A Logo that Lends Itself to Location: Hidden Lake Lodge I met Marty King through a Penns Valley Pedals and Pints buddy.  Also an avid rider, Marty enjoys the outdoors and is preparing for future retirement with a view by renovating of his parent’s New York...
The 2020 Rothrock GRIT Gravel Grinder Race Gets Branded

The 2020 Rothrock GRIT Gravel Grinder Race Gets Branded

Month: March 2020 It’s probably no surprise to many of you that biking is one of my favorite activities…it’s referenced in my company name for goodness sake. So, when I get the opportunity to work with clients in the biking industry, I get super gitty. That’s...
When Creativity Strikes: A Cycling Jersey Design

When Creativity Strikes: A Cycling Jersey Design

When Creativity Strikes: A Cycling Jersey Design Designing this cycling jersey is among my favorite projects. No one asked me to do it – creativity just struck! And after spending a couple weeks scribbling on paper, drawing in Illustrator, and seeking feedback...